Hey, I’m Max!
I’m a designer and illustrator located in Kansas City. My passion lies in leveraging my skills to tackle creative challenges, embracing design that engages in storytelling through strong concepting and visual aesthetic.Projects
Luckii’s Gaming Parlor
This project showcases two branding concepts for an off-track horse race betting casino known as Luckii’s. The goal was to come up with a visual identity that resonated with residents of Kentucky while still feeling new and bold. I was responsible for carrying out the first direction and designer Mollie Hanselman was responsible for the second. Both are showcased here to provide context of how the directions differed in their visual identity while remaining true to the same end goal.
